NOOR-E-AWADH

Noor-e-Awadh is a Lucknow-based Chikankari brand rooted in a rich tradition of craftsmanship dating back to 1998. Working closely with skilled artisans, the brand celebrates the timeless beauty of traditional Lucknowi hand embroidery through thoughtfully designed ethnic wear.

In 2026, Noor-e-Awadh embraces a renewed vision of bringing the timeless art of Lucknowi Chikankari to a global audience through contemporary designs, authentic craftsmanship, and a fresh identity for the modern woman.

Inspired by the cultural heritage of Awadh, Noor-e-Awadh offers elegant Chikankari clothing that blends traditional embroidery with modern aesthetics. Each creation reflects the patience, skill, and dedication of artisans while celebrating the intricate details and artistry that make Lucknowi Chikankari distinctive.

The brand is committed to preserving traditional embroidery, supporting artisan livelihoods, and making the elegance of Chikankari accessible to customers worldwide. Through its online store, Noor-e-Awadh brings together heritage, craftsmanship, and contemporary fashion for women who appreciate authentic Indian ethnic wear.