Dev Satva

🚀 Understanding Multi-Channel Funnel Reports and How They Credit Conversions 🌟 Hey LinkedIn fam! 🌍 Let's dive into the exciting world of Multi-Channel Funnel Reports! Yes, I said exciting - because who doesn't love understanding customer journeys better? 🛤️ 👉 What are Multi-Channel Funnel Reports? - These reports are like a GPS for your sales strategy! 📍 - They track how different marketing channels contribute to conversions. - Think of it as piecing together a puzzle of customer interactions. 🧩 🔍 Why are they important? - They show the BIG picture! 🖼️ Not all customers take a straight path from A to B. - Understanding these reports helps in allocating your marketing budget effectively. 💰 - It's about giving credit where credit is due! 🏅 🎯 How do they credit conversions? - Multi-Channel Funnel Reports use attribution models. - These models are like referees, deciding which channel gets the assist or the goal in the conversion game. ⚽ - Last Click, First Click, Linear... each model has its own way of distributing credit. 🤹♂️ Key Takeaways: - Multi-Channel Funnel Reports = Better Insight into Customer Journey. - Attribution Models = Fair Credit Distribution. - Knowledge = Power (and better ROI!) 💪 🌈 Remember, understanding your customer's journey is like reading a good book; you need to appreciate every chapter to enjoy the story fully. 📚 Now, I’m curious! 🤔 Have you used Multi-Channel Funnel Reports in your strategy? How do they shape your marketing decisions? Share your experiences below! 👇 #MarketingInsights #CustomerJourney #MultiChannelFunnelReports 🌟💬 #analytics #brands

Unveiling the Alchemy of Market Mastery: Five Arcane Arts of Marketing Analytics 📜✨ In the grand bazaar of commerce 🏦, where merchants 🧳 and mages of the market weave spells to capture the coin 💰, the wise ones whisper 🤫 of the five arcane arts of marketing analytics. These are not mere tricks or simple cantrips; they are the deep magics that shape empires 🏰 and forge destinies ⚔️. Let us embark on a mystic odyssey into the heart of these enchantments 🔮. 1️⃣ The Conjuring of the Marketing Mix Modeling First in the chronicles is the art of 'Marketing Mix Modeling,' a potent scrying technique 🔍 that divines the impact of each ingredient in the cauldron of commerce. By carefully calibrating the quantities – the product, price, place, and promotion – the sorcerers of sales can predict how the market will react, guiding them to transmute base efforts into golden results 🥇. 2️⃣ The Prophecy of Demand Forecasting Next is the 'Demand Forecasting,' where seers 🧙♂️ gaze into the crystal balls of data to foretell the whims of the market. With incantations woven from historical sales figures, economic indicators, and consumer behaviors, these oracles can predict the rise 📈 and fall 📉 of demand, preparing the merchants to meet the future with stock in hand 📦. 3️⃣ The Vision of Competitor Analytics The third art is 'Competitor Analytics,' a form of scrying that allows the vigilant to perceive the movements of their rivals. Through mirrors of market intelligence 🕵️♂️, they discern strategies, strengths, and weaknesses, turning the tide of commerce with strategic counter-enchants. 4️⃣ The Revelation of Unmet Needs Analytics The fourth arcane art is 'Unmet Needs Analytics,' a rare spell that reveals the silent pleas of the market. By listening to the whispers of consumers 👂, the adept can unveil gaps in the tapestry of supply, crafting offerings that resonate with the desires of the populace, unserved and unseen 🌟. 5️⃣ The Divination of Trend Analytics Lastly, we come upon 'Trend Analytics,' the art of reading the stars of market fashions 🌠. It is the skill of foreseeing the birth of new vogues and the death of old ones. Those who master this art can ride the waves of change 🌊, always staying afloat and ahead, never capsizing into the abyss of irrelevance. In the grand quest for dominion in the marketplace, these five arts of marketing analytics are the sacred scrolls 📜, the hidden knowledge for those who seek not just to survive the tumultuous tides but to command them. So wield these spells wisely, oh merchants and market mages 🧙♀️, for in them lies the power to shape the world of commerce 💼🌍.

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Started on 28 August 2022 & Transforming Brands with Data-Driven Marketing Meet Dev Satva LLP, a #martech leader founded by Hemang Vyas and Shivam Joshi. They are reshaping marketing by providing data-driven insights and solutions. Key Highlights - 🔑 Analytics Mastery 🔑 #aipowered Insights 🔑 Custom Solutions 🏆 Market Dominance DevSatva is set to redefine #datadriven #marketing, making them a trusted partner in the modern marketing landscape. https://lnkd.in/d_2PYXFu

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