BigBrandTheory

#Rebrand Mandate for BBT: EMGEE Group’s Corporate Transformation We are thrilled to announce that BBT has been appointed as the official branding agency for Emgee Group, renowned real estate developers. Our mandate includes a comprehensive corporate rebrand and a lineup of luxurious projects. With our focus on strategic innovation and creativity, developing a holistic branding strategy for EMGEE Group, encompassing rebranding, marketing materials, brand films, digital marketing, media campaigns, and groundbreaking ideas. A big note of thanks to Santosh Naik for spearheading the strategy with us. We look forward to collaborating closely with EMGEE Group to bring their projects to life and support their vision for growth and success. We are excited to embark on this transformative journey with EMGEE Group. #StrategicInnovation #CreativeBranding #Collaboration #Growth #Vision #Branding #Projects

We pour our hearts into every project, and it shows! Here's a peek at our team diving deep into creating a bold brand identity, choosing the perfect colours, and strategizing for success. Another project, another masterpiece in the making! Kalpesh Devrukhkar Radhika Bhagat #BrandInnovation #Branding101 #BrandDesign #BrandIdentity #BrandBuilding #Branding #TeamSpirit #Passion #Tenacity

Modernizing Dubai’s leading popcorn brand! Popcorn passion, a HACCP certified brand has reshaped Dubai's popcorn scene over the past 25 years. As they geared up to conquer retail and e-commerce markets, they sought BBT out for a brand refresh and packaging overhaul. The gourmet range boasts a rich and royal colour palette with luxurious gold accents, embodying exclusivity and premium quality.For the Choco Pop collection, we opted for sleek sophistication by incorporating an all-black design. Here’s a sneak peak of Popcorn Passion’s gourmet and choco pop range packaging design! Access the full case study here: Access the full case study here: https://lnkd.in/dKGNnc-D #BrandRefresh #Packaging #PackagingDesign #Rebrand #VisualIdentity #Branding #Brand #PopcornPassion #BBT

The creative business is not a manpower business. Our pricing has to be about the value that we create and not about the hours that we put into the business says Founder and Entrepreneur Pravin Shah in an interview with afaqs!. Shah opines that it is probably time for agencies to relook at their business models in a rapidly evolving market.  Read the full article https://lnkd.in/dxx3mz8n Link in comment section. #article #featured #founder #creative #leadership #disruptive.

Modernizing Dubai’s leading popcorn brand! Popcorn Passion, a HACCP certified brand has reshaped Dubai's popcorn industry over the past 25 years. As they geared up to conquer retail and e-commerce markets, they sought BBT out for a brand refresh and packaging overhaul. The packaging of their savory line drew inspiration from indigenous ingredients, effectively distinguishing the flavors while maintaining a cohesive brand identity. Take a sneak peek of savory range! Access the full case study here: https://lnkd.in/dKGNnc-D Pravin Shah Reena Mehta Kamath Kalpesh Devrukhkar mayur sarmalkar Radhika Bhagat #BrandRefresh #Packaging #PackagingDesign #Rebrand #VisualIdentity #Branding #Brand #PopcornPassion #BBT

Modernizing Dubai’s leading Popcorn brand! Popcorn Passion, a HACCP certified brand has reshaped Dubai's popcorn industry over the past 25 years. As they geared up to conquer retail and e-commerce markets, they sought BBT out for a brand refresh and packaging overhaul. First step was logo redesign! Through collaborative brand discovery workshops, brainstorming sessions, and market research, we redesigned Popcorn Passion's logo to enhance consumer connection and scalability. Access the full case study here: https://lnkd.in/dKGNnc-D Stay tuned to learn more about Popcorn Passion's brand refresh! Pravin Shah Reena Mehta Kamath Kalpesh Devrukhkar Radhika Bhagat mayur sarmalkar #LogoRedesign #LogoRefresh #BrandRefresh #Packaging #PackagingDesign #Rebrand #VisualIdentity #Branding #Brand #PopcornPassion #BBT

100 years of legacy differentiating itself in the new D2C era! That is what the iconic Lux soap brand is all about. In a recent conversation with industry leaders and afaqs!, our founder Pravin Shah shared his insights about Lux’s legacy, foreseeable challenges, and its remarkable relevance in today’s changing market. #LegacyBrand #Brand #BrandPosition #Branding #BrandMarketing #BBT

A fusion of speed and strategy! Our enduring partnership with Trend Micro has taken a new leap with our latest collaboration on the Risk to Resilience World Tour 2024. Trust us, every moment in this is anything but ordinary! Stay tuned for the case study. Stani Papallo | June Touw | Emily Chen | Lisiane Lenz | Pravin Shah | Reena Mehta Kamath | Kalpesh Devrukhkar #BrandIdentity #BrandCreation #Branding #Brand #TrendMicro #BBT

What consumers remember most about a brand are the feelings it evokes, not just the products! Here's a handy checklist to solidify your brand's foundation and give it a strong start! Acclaimed as India's premier design studio and with over two decades of unrivalled expertise and a remarkable streak of winning awards, we specialize in crafting distinctive brand stories and identities for a global clientele. Our goal is to build iconic brands that are rooted in their foundations. Ready to turn your brand into a legacy? Let's talk! #Brand #BrandCreation #BrandStorytelling #BrandTransformation #Branding #Rebranding #DesignStudio #Branding101 #BBT

Launched in 2018, C-SCAPES is anchored to the cause of conserving marine and coastal biodiversity, and accelerates the transition to sustainable and inclusive development across the nation. BBT was charged with the significant task of developing an identity that elevated C-SCAPES beyond a mere brand to a powerful force for marine life sustainability. Explore how we executed this brand creation project through an engaging design system. https://lnkd.in/d3eq29PC #BBTBrands #BrandRefresh #BrandStrategy #BrandCommunication #PackagingDesign #Packaging #WorldEarthMonth #BBT Pravin Shah Reena Mehta Kamath Radhika Bhagat Kalpesh Devrukhkar