The Trost

As we observe No Smoking Day on March 13th, it's crucial to reflect on the harmful effects of tobacco and the innovative solutions emerging to help smokers kick the habit. Quitting smoking is not just a physical challenge; it's a mental and emotional journey, and startups are stepping up to provide effective alternatives for those looking to quit for good. Here are some unsung startups making waves in the fight against smoking addiction: The Trost: Meet The Trost, a New Delhi-based cannabis startup that offers a range of hemp-based products designed to bring solace to its users. Founded by Harshal Goel, The Trost embarked on its journey to explore the potential of low-THC cannabis after witnessing the innovation surrounding the plant in countries like Switzerland. Inspired by the growing demand for natural, plant-based products, Harshal launched his brand with a mission to provide healthier alternatives to traditional tobacco products. The Trost's product lineup includes hemp hearts, hemp oil, hemp seed oil, and CBD oils tailored for better sleep, stress relief, and pain relief. However, what sets them apart is their flagship product – hemp cigarettes, also known as 'rollens'. Rooted in Ayurveda and backed by extensive research, The Trost's hemp cigarettes offer a promising alternative to tobacco-based cigarettes. With their commitment to quality and safety, The Trost has set a new standard for smoking alternatives in India. Vape Stop: Founded by Anant Jangwal, Vape Stop is revolutionizing the vaping culture in India by offering a wide range of international vaping brands and e-liquid varieties. With a mission to serve as harm reduction tools, Vape Stop curates special edition quit kit combos and promotes a healthier alternative to traditional smoking. ivape. in: Committed to helping people quit smoking, ivape. in was established with a vision to make vaping products affordable and accessible to the Indian population. It strives to raise awareness about vaping as a cleaner alternative and maintains high standards of quality and hygiene in its products. Organic Smokes: Founded by three brothers – Piyush, Gaurav, and Nitin Chhabra, Organic Smokes offers ayurvedic cigarettes made from pure herbs and natural ingredients. Free from nicotine and addictive substances, these cigarettes blend organic holy basil and camellia sinensis to provide a healthier smoking alternative. Recognized by the AYUSH Ministry, Organic Smokes is pioneering the use of herbal remedies to combat smoking addiction. These startups are not only offering innovative products but also contributing to the betterment of society by promoting healthier lifestyles and reducing the harmful effects of smoking. As we commemorate No Smoking Day, I appeal to startup aspiring youth to channel their entrepreneurial spirit towards creating solutions that benefit both individuals and society at large.